Web Data Audience & Analytics Training Course

Everything we do in life needs evaluation at some point. The way to get a better tomorrow is by analyzing what you have been doing in the past

All Levels

Created by OraDMT Last Updated 09/01/2021 15:31

KSh1,500.00 KSh10,000.00 85.00% off

What's Included

  • 17 Lectures
  • Access on tablet and phone
  • Certificate of completion

Preview

What you'll learn

  • Course Objectives
  • After attending our Data Audience & Analytics course you will be able to:
  • Navigate quickly on Google Analytics 
  • Using reports from Analytics as part of your SEO & PPC strategy 
  • Analyze reports on the traffic and quality 
  • Effectively using targets and filters 
  • Generate ideas that work for the Data Audience & Analytics strategies.

Course Curriculum

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17 Lectures

00:00

ABCs Of Analytics 3 Lectures
Key Terms 1 Lectures
Conclusion 1 Lectures

Requirements

  • Basic Computer Skills.
  • Basic Browsing Skills.
  • Computer, Laptop or Tablet with Stable internet Connection.

Description

Google analytics is a course in which we train you how to analyze your website & data.

We understand that you can have a website for 10 years where in reality you gain nothing from it. It’s good to understand how your site is performing, how your marketing strategies in various platforms are rewarding.

In this google analytics course, you get to understand what strategies work for your business and which ones don’t. We train you to study your site visitors in depth and in return you gain valuable insights to help you shape your business strategies which will eventually increase your ROI.

Since it’s the desire of every business person to improve on their business activities and get better results, it’s equally important that every business person learn the inner structure of their website through google analytics.

In this course, we start by understanding data, the new oil. Then the ABC of google analytics: where “A” is “acquisition”- how you acquire traffic, which sources and how to create awareness, “B” is “behaviour”-how do people use your website and “C”, “conversion” – are you meeting your objectives and bottomline.

We will do this by understanding the funnel. We will set up an analytics account, properties, views and goals.

Some of case study of people we have trained ie students, entrepreneurs, business people, freelancers etc

Come train with us and get to understand how best to employ your marketing strategies for a successful business.

Instructors

OraDMT

36 Courses

9 Students

0 Reviews

OraDMT
Digital Marketing Training
Welcome to OraDMT – We offer Digital Marketing Training in Kenya. Arm yourself with the essential principles and practices of marketing in this digital economy by enrolling for our Digital Marketing courses or let us implement the strategies for you.

We set the Digital Marketing Standards in Kenya. OraDMT has been offering Digital Marketing since 2015 and we have trained and certified more digital marketers than any other digital marketing institution in Kenya. This year 2020 we are introducing 2 new programmes; Design Thinking and Entrepreneurship.