Course description

The Digital Marketing Masterclass equips you with the core skills modern marketers need.

1. Social Media Marketing Course- Build strategy across platforms. Grow engaged audiences and drive conversions through content that connects. Also learn the basics of paid advertising

2. Content Management System (CMS)- Build and manage websites using WordPress with confidence. Learn the tools behind modern web presence.

3. Search Engine Optimization (SEO)- Get found on Google. Master keyword research, on-page and off-page optimization, technical SEO, local SEO, and ranking strategies that bring traffic in.

4. Mobile Marketing. Reach customers where they spend their time. Learn Bulk SMS, shortcode, USSD, RBT, IVR, and WhatsApp

5. Google & Marketing Analytics- Turn data into decisions. Track performance, measure ROI, and optimize campaigns with real numbers.

Each course builds practical, job-ready skills. By the end, you'll have a full digital marketing toolkit and the confidence to apply it.

What will i learn?

  • Apply a full digital marketing toolkit to real business or client projects

Requirements

  • A laptop
  • Internet coonection
  • Basic computer literacy

Frequently asked question

Professionals, entrepreneurs, students, and career-switchers looking to build practical digital marketing skills.

We have both options available, depending on your availability.

Yes, a certificate of completion will be issued at the end of the training

Alphonce Juma

KSh 10,000.00KSh 30,000.00

Lectures

11

Skill level

Beginner

Expiry period

Lifetime

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