Course description

Brand management is the discipline that links strategic business objectives, marketing, and operations. High-performance companies understand the importance of their brand and actively manage brand equity. This course will address the importance of brands, what they represent to customers, and what should be done by organizations to manage them properly

What will i learn?

  • Students learn the strategic significance of the role of brands in creating shareholder value.

Requirements

  • Laptop

OraDMT Digital Marketing Training

OraDMT offers digital marketing training programmes across all platforms. Digital Marketing training gives participants the understanding of one's brand online. Get empowered learn SEO, SMM,

OraDMT offers digital marketing training programmes across all platforms. Digital Marketing training gives participants the understanding of one's brand online. Get empowered learn SEO, SMM, Web Analytics ,Google Adwords,Content Marketing.
Course Thumbnail

KSh25,000

KSh30,000

Lectures

18

Skill level

Advanced

Expiry period

Lifetime

Certificate

Yes

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